Interntational Winter School - KEDGE Business School - Disruptive Technologies and Modern Management

“Disruptive Technologies and Modern Management”
January 12 – 23, 2026
KEDGE Business School
 

Week 1:   Business Intelligence & Analytics (January 12 – 16, 2026)

• Improve your understanding of disruptive technologies, from the perspectives of technology, intelligence and business
• Learn about the steps in the transformation of data collection to decision making
• Develop a roadmap to conduct transformation, delivering business-value through technology disruption 

Week 2:   Creating Customer Value with Innovative Technologies (January 19 – 23, 2026)

• Understand how Big Data, Artificial Intelligence, and the Internet of Things impact marketing strategies
• Reflect critically on the opportunities and challenges of innovative technologies 
• Apply the learned concepts on practical examples and real-life cases 
• Enhance strategies on how to create customer value with innovative technologies

MORE ABOUT THE PROGRAMME